DEI (Diversity, Equity, and Inclusion) is increasingly important to organizations as a performance enhancer. DEI fosters a culture of belonging, promotes innovation and creativity, improves employee engagement and retention, and enhances the organization’s reputation. It directly impacts organizational performance by improving employee engagement, increasing innovation and creativity, reducing turnover and absenteeism, enhancing decision-making and problem-solving, expanding market share and customer base, and improving organizational reputation. By valuing and leveraging diversity, equity, and inclusion, organizations can tap into the full potential of their workforce and achieve better business outcomes, and allows it to attract and retain critical talent.